Unlocking winners
On sports fields and in business
Strong mindsets break through

Doohan Group is the vehicle for what I actually spend my time on: giving back through youth sports.

Lacrosse

Lacrosse is where I spend most of my time. I'm the volunteer president, at nonprofit United Lacrosse, leading the organization and coaching local youth recreational teams. I'm head coach for the boys varsity and jv teams at Oak Park High School, and I'm founder and head coach of Gold Coast Raptors for offseason play. I'm a USA Lacrosse gold certified coach for boys lax, silver certified for the girls game, and a Brian Cain certified mental performance coach. I study coaching constantly — mindset especially. Mindset and game IQ are important for every sport, and especially important for lacrosse.

Equestrian

My wife competed in her youth and our daughter, Kate, competes today as an equestrian athlete. That's how I found my way into the sport. I'm building a mental performance curriculum for equestrian athletes now, and I advise the Interscholastic Equestrian League on modernizing its operations and marketing. Still early, but I'm bringing the same approach here that's worked in lacrosse.

Business Coaching

Thirty-plus years running marketing and leading teams at major brands taught me how leaders can succeed navigating big changes. But when I moved into coaching sports, I realized something: business is the only elite arena where people perform every day and practice never. Athletes spend 90% of their time practicing, 10% performing. Executives spend 100% performing, 0% practicing. No reps, no film review, no mental training.I call it the Practice Gap, and it's why teams freeze the moment real pressure hits — a merger, a reorg, a market shock. You can't practice for the merger after it's announced. I help executives design and install practice systems that close the gap, the same way I install them on lacrosse fields every week.

If any of this is useful to you, reach out!